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Local institutions `better placed to offer debt advice`

27/09/2007

Local building societies have a wide range of advantages when dealing with debt problems compared to national banking institutions, an industry expert has claimed.

Consumers who are looking for debt advice would be better off going to a local institution as they "understand the local markets" better than a national or international bank, the Building Societies Association (BSA) said.

While confidence in the sector may have been shaken through the events of the recent weeks, local building societies are in a better place to deal with problems regarding debt and regional issues than banks which are based in foreign countries, Adrian Coles, the director-general of the BSA, said.

He added: "High levels of service, better levels of service than banks, understanding of local markets which they`re clearly good at, tailor-made products, knowing their customers - all those are advantages."

According to the BSA, there are 59 building societies in the UK with total assets of over £310 billion.

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